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Samay Chai

Founder Abhi Saxena came to me with just an idea and a pot of delicious chai. We set out and embarked on a journey to create a brand that would pay homage to the artistry of making chai and bringing the rich vibrant culture of India to the West. We created Samay Chai - creating moments to sip and savor. Empowering both the artistry and its artisans allowed for this brand to be able to stand out among a sea of other beverage brands and be able to be clear on their direction forward.

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Responsiblities

  • Brand Identity

  • Brand Strategy

  • Logo Design

  • Website Design

  • Packaging

  • Product Design

  • Marketing

  • Collateral Creation

  • Art Direction

  • Creative Direction

Partners

Simon Malvaez
Vicky Aldana
Brenden Darby

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